Message from the CEO

Lars Clasen

Cruise Saudi CEO

Cruise Saudi was founded to play a pivotal role in unlocking the potential of Saudi’s tourism industry by developing a thriving cruise ecosystem that supports Saudi’s broader economic transformation. Our mission is to become a world-class cruise port and cruise line operator, driving the development of a robust ecosystem that creates long-term value for our partners, communities, and visitors from around the world. We have an ambition to welcome 1.3 million cruise passengers to experience Saudi via sea by 2035. The sea has long represented boundless opportunities, a gateway to discovery, and a source of inspiration. At Cruise Saudi, we see this as a powerful symbol of the future we are building for Saudi. We are building the offshore and onshore cruise ecosystem; enhancing infrastructure, creating port facilities, and nurturing the young talent that will shape the future of this industry. In addition, our commitment to sustainability, innovation, and quality will ensure that Cruise Saudi remains at the forefront of global cruising for years to come. Our aim of is to position Saudi as a premier global cruise destination, where every voyage invites exploration, wonder and unforgettable experiences. We are excited to lead the charge in this new frontier, offering guests, locally and from around the globe, a unique opportunity to experience the rich cultural heritage and natural beauty of Saudi. As we work toward realizing this vision, we invite you to join us on this journey, to be part of a future where Saudi’s coastline and ports are an internationally distinguished cruise destination.